In reference to the above piece, it's interesting to note that there is somewhat of a built-in backlash against "self-service" Intranets, if we are to believe David Pollard's weblog. Frankly, I think that he's dead wrong on the numbers - they make sense intuitively, but I don't believe that they represent the true extent of self-service content in today's institutional environments, as other research has highlighted clearly. But I think that he's on to something in terms of how people moving up an organization's food chain tend to want people to do their research for them - oftentimes using assistants rather than information professionals, and getting frustrated in the process. Countless corporate librarians and Info Pros, consolidated into other departments or let go, are perhaps in a position to repackage themselves as a new breed of personal executive research specialists...?