It was not so long ago when content services such as Bloomberg and Reuters were the darlings of financial traders and professional investors, in large part because of their ability to provide messaging capabilities that linked buyers and sellers of securities. But with an expanded network of secure messaging and collaboration capabilities, Communicator Inc. is providing both personal and vendor content via its channels that circulates content both inside these firms and between them. As outlined in an Instant Messaging Planet.com article, their service is becoming fairly pervasive. Chalk up yet another example of institutions empowering themselves with their own publishing capabilities that build on the value of trusted relationships.