where content, technology and people meet. (SM) Publishing and content technology executives use Shore to measure and understand their markets and competitors, define marketing strategies and implement successful content products and services using Shore's highly actionable insights into vendors, institutions, individuals and virtual communities.
COMMENTARY: INDEX
CONTENTBLOGGER
INDUSTRY EVENTS
CONTENT NATION

Read ShoreLines, our complimentary email newsletter.

weekly   daily
Sample issue
RECENT ENTRIES
WEBLOGS: ARCHIVES
 
 
ContentBlogger is the 2007 SIIA CODiE Award Winner for Best Media Blog
COMMENTARY:

Insights and headlines from Shore analysts on trends in enterprise and media content markets.
Subscribe to our XML feed (?) or add to: MyYahoo  Bloglines  Rojo  NewsGator Online  CNET Newsburst
 
Wednesday, July 30, 2003
Online Music Sales Not Likely to Soar as Users Ignore Enforcement Threats
So much for playing rough. InfoWorld reports that analysts are projecting lackluster online music sales, as the hassles of managing the obtaining of copyrights is still outweighing the benefits of going to paid music services and the threats of vigorous copyright enforcement against file downloaders are having a low-key impact. According to the InfoWorld article, only 17 percent of those surveyed in recent research say that the enforcements efforts of the The Recording Industry Association of America Inc. (RIAA) are going to change their file downloading habits. Eventually the ability of people to do things with what they download in a way that services their personal needs effectively will have to come to the forefront in this battle. Copyright enforcers need to move from a policing role to a relationship facilitating role more aggressively in defining the limits of how the creators and owners of intellectual property can benefit from their work. If it isn't easy to do the right thing, nobody will care.

By John Blossom - posted at 10:08 PM
permanent link to this entry        bookmark this entry:  AddThis Social Bookmark Button
  0 comments (click to view or to add your own) 
Comments:  Post a Comment
 

To top of page To Top of Page

   
shorename.gif (1190 bytes)
[HOME] [US] [SERVICES] [COMMENTARY] [RESEARCH] [COMMUNITY] [PRESS] [CONTACT]
Copyright © 1997-2008 Shore Communications Inc.  All Rights Reserved - Click Here to Read Terms of Use
Corporate Privacy Policy

 

 

 

 

 

 

 

 This page is powered by Blogger. Isn't yours?