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Monday, August 11, 2003
eBook Format Allows for Serial Content Development at Merant
In the 19th century serializing books via popular journals was popularized, allowing famous authors such as Mark Twain to reach a mass audience as their works onfolded bit by bit. This concept has been born anew with an eBook twist, as the software services firm Merant has announced that "The Definitive Guide� to Enterprise Change Management." is going to be made available for downloads on a chapter-by-chapter basis as the book is written. Using the services of Realtimepublishers.com, Merant joins a stable of Realtimepublishers institutional authors who are creating professional-grade content using the latest eBooks publishing techniques. Once again, the models for successful publishing are coming from places that have everything to gain by defining - and redefining - how professional content value can be leveraged for profit.

By John Blossom - posted at 5:01 PM
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