Hyperfeed Spins off Realtime Financial Market Data Clients to IDC to Concentrate on IntegrationHyperfeed Technologies announced that IDC's ComStock unit will be picking up its financial market data clients for USD $8.5 million, along with transitional licensing rights to their client-side and ticker plant feed management technologies. Paul Pluschkell, HyperFeed's President, emphasizes that it's a move to enhance their technology licensing business, which has seen a number of strong deals in the past few months, but certainly the increasingly strong relationship between Moneyline and both of these companies has to play a significant role as well. Moneyline's flexible approach to content integration allows players like Hyperfeed and ComStock to fit into the picture on a partnership basis with major clients very effectively. Content aggregators and their content suppliers in many market sectors are taking a similar approach to deployment technologies, trying to focus on providing value to their core collections through whatever deployment technologies bend themselves to the needs of their clients. Companies like Hyperfeed are smart to elect to be a highly competent technology piece in a highly collabrative approach to content delivery, rather than a moderately competent solution to a greater part of the content delivery problem, and leave the broader questions of providing content value at the level of business solutions to players like Moneyline, and questions of managing content collection subscriptions to players like IDC. Where this leaves companies like Reuters, which has decided to outsource much of its content solution "smarts" to Accenture, remains to be seen.