where content, technology and people meet. (SM) Publishing and content technology executives use Shore to measure and understand their markets and competitors, define marketing strategies and implement successful content products and services using Shore's highly actionable insights into vendors, institutions, individuals and virtual communities.
ContentBlogger is the 2007 SIIA CODiE Award Winner for Best Media Blog
COMMENTARY:

Insights and headlines from Shore analysts on trends in enterprise and media content markets.
  Subscribe to our feed (?) or add to: MyYahoo  iGoogle/Google Reader  Bloglines  NewsGator  Rojo
Thursday, April 08, 2004
It's sunny days in Sunnyvale, California as Silicon.com reports along with the world the the estimates-beating performance of Yahoo!'s first quarter fiscal results, an impressive $101 million in profits compared with $46.7 million in 1Q03. A surge in advertising revenues, powered in large part by its Overture contextual ad holding, lead the gains. Yahoo! now sits on a $2.7 billion cash pile, ready to invest in any number of initiatives to bolster its position in the online portal marketplace. Where rivals AOL and MSN waffle with mixed marketing goals and motives, Yahoo! stands alone as the only major online portal that is absolutely dedicated to serving online clients with the best that the Web has to offer. Lesson: if you want to take the Web seriously, don't look back. The question for the next four quarters, though, is whether any traditional portal is going to succeed without fully accomodating the role of Web-connected individuals and institutions as the true center of the content universe. Yahoo! has done a brilliant job of putting together the Web's leading portal service, but Google's single-minded focus on listening to everything that the Web has to tell us as individuals and groups of common interests still comes far closer to the likely topology of future Web content value generation. Especially as Web services come into play the ability to create "portals of the moment" that meet very specific, immediate and personal needs taking the widest and best-networked view of content into consideration will be the focus of most user interests. Expect Yahoo! to have another great year, but also expect the balance of power to continue to shift towards those who can best exploit the highly distributed strength of the Web.

By John Blossom - posted at 12:22 PM
permanent link to this entry        bookmark this entry:  AddThis Social Bookmark Tool
  0 comments (click to view or to add your own) 
Comments:  Post a Comment
 

To top of page To Top of Page

COMMENTARY: INDEX
CONTENTBLOGGER
INDUSTRY EVENTS
CONTENT NATION

Read ShoreLines, our free weekly email newsletter.

Sample issue
Follow us on Twitter
Get headline-only feed
Buzz news comments
RECENT ENTRIES
READ CONTENT NATION

Learn how to thrive and to survive as social media changes our work, our lives and our future.
Buy the book
Read it online
Read our social media blog
WEBLOGS: ARCHIVES
 
 

shorename.gif (1190 bytes)
[HOME] [US] [SERVICES] [COMMENTARY] [RESEARCH] [EVENTS] [PRESS] [CONTACT]
Copyright © 1997-2009 Shore Communications Inc.  All Rights Reserved - Click Here to Read Terms of Use
Corporate Privacy Policy

 

 

 

 

 

 

 

 This page is powered by Blogger. Isn't yours?