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Tuesday, August 17, 2004
An email from Factiva prompted me to upgrade my toolbar and to try out their personal news page function, so I gave it a whirl for a bit. The upgrade was painless enough, though it left the selections on my "View/Toolbars" menu a bit mixed up - now when I click on the selection to remove my Google Toolbar the Factiva toolbar disappears, and vice versa. Oh, well, easily enough understood, I guess. Plugging in some of my favorite news search categories into the toolbar yields a well-targeted set of press releases and some news articles, with a couple that I had not picked up in open Web searches this morning - not hot items, but on target. Applying some of the "Associated News Topics" filters yielded mixed results - the "Computers/Electronics" filter did not have an appreciable effect, the "Arts/Entertainment" filter eliminated some current and useful stories and the combination provided interesting but oftentimes dated results. Categorization can be useful as an exploration tool, but as a filtering tool it sometimes has its limits unless it can aid further re-categorized exploration, which is done nicely via the Start Page's Community features that allow one to explore news via the Factiva taxonomy pretty intuitively. The toolbar has many powerful options which are worth exploring, but in head-to-head results versus Google News, Yahoo! News Search and MSN NewsBot it's not a notably stronger result and sometimes lacks key online sources. Well, on to setting up a personal news page via the "Advanced" tab, which offers features to allow you to craft a Web page with saved searches, document location via Celex and EU number (and this personal...how?), a quick search for stock quotes (but no watch list setup) and a "Newsstand" of user-selected stories from major publications via publication sections. One can choose which of these features and others appear on the pages, but there's no flexibility in ordering them: so, if you want to have Celex lookup, it's stuck on top and if you want saved search results to appear, they're at the bottom, stuck underneath the Newsstand results if you chose those. Newsstand will list about 30-odd stories from the business sections of The New York Times and The Times of London as an example, a few too many for me to digest effectively. Well, it was worth a try. I'll continue to try out the search features, but overall the Factiva toolbar family of features remains a work in progress.

By John Blossom - posted at 11:27 AM
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Comments: 
Took a quick glance at their site and determined the Factiva Toolbar is for current paying customers?

Also, "The toolbar has many powerful options which are worth exploring, but in head-to-head results versus Google News, Yahoo! News Search and MSN NewsBot it's not a notably stronger result and sometimes lacks key online sources."

So I wonder why a paying customer would want a toolbar that is a work-in-progress for 'not notably stronger results' versus the free services cited?

Seems the 'good enough' provided by Google, Yahoo!, MSN NewsBot is one of the battles the older aggregators are fighting...and would suggest are losing.
 
Hello Anonymous,

Thanks for your comments on this piece, to address your points:

- Yes, the toolbar is for customers of Factiva using their database service.

- Why would you want a database news product that provides oftentimes similar query results to Google News, MSN NewsBot or Yahoo! News Search? That's a darn good question for the marketplace to answer. To some degree I believe that the marketplace is answering that question themselves. In all fairness I think that the Factiva product has a lot of power and thoughtful design, but the proof of the puddding is in the eating, as they say.

- Is it a losing battle against the Googles of the world for aggregators? For general news on current events, quite possibly. However, the news search engines do not have the depth of archives, taxonomies or breath of premium content from non-Web sources that services such as Factiva and LexisNexis enjoy. For professionals doing deep research the database services still provide important and valuable capabilities. The real question is, though: is it the right business model for providing those capabilities? We'll have a research paper out on this shortly.

Thanks for the questions!

All the best,
John Blossom
 
Thanks for your response. I do not think Factiva or LexisNexis have the right business model for the delivery of current (ie < 2 yr old) news. For archival stuff, perhaps, but that market is somewhat limited to the deep researchers. The growth they desire is from outside of the walls of the corporate info center or library. (who's own prospects for growth are limited if not in decline)

The blogosphere is a prime example of a market they should aggressively be going after. More precise search and reverse chronological date on results are hard to get with RSS or the WWW search engines. 99% of content hungry bloggers have never heard of Factiva or LexisNexis...and that is a shame. Instead, NewsGator, Pluck and many others have become the aggregators of choice..and it is 'good enough'...for the price (free to not much).

The problem is, Factiva and LexisNexis have enormous overhead they need to pay for; a product that is not 'Google-easy-to-use'; license arrangements that make no sense (especially for current news); and a hard-headed notion their content is 'premium'. (actually uber premium).

The market they want the growth from has different ideas and even their core markets have different ideas. So how do they grow? Forays into non-core services are not % successful enough to make any difference and at least one of them has not much to show for recent attempts to enter the land of higher tech.

Am sure your research paper on this subject will address some/all of these issues.

Best regards.
 
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