Eliyon is moving beyond the struggles of a scrappy startup company to become a firm that has defined a strong niche for personal content others were unwilling or unable to exploit. By sticking to automated collection of personal profiles extracted from Web pages, Eliyon has built over 24 million complete profiles of professionals, with much information cached in its databases that's now disappeared from the rapidly evolving Web. Add in the ability for people profiled in their system to update their profiles and for readers to suggest changes and you have both powerful content and powerful editorial sources that promise to make this a definitive online database of personal information. We still "Google" people today, but that's a noun-turned-verb that may change someday soon under the influence of Eliyon.

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