where content, technology and people meet. (SM) Publishing and content technology executives use Shore to measure and understand their markets and competitors, define marketing strategies and implement successful content products and services using Shore's highly actionable insights into vendors, institutions, individuals and virtual communities.
ContentBlogger is the 2007 SIIA CODiE Award Winner for Best Media Blog
COMMENTARY:

Insights and headlines from Shore analysts on trends in enterprise and media content markets.
  Subscribe to our feed (?) or add to: MyYahoo  iGoogle/Google Reader  Bloglines  NewsGator  Rojo
Monday, January 30, 2006
If you've been stopping by HighBeam Research as of late you no doubt have noticed that the search results from the HighBeam Library highlight both premium and free sources available from the online research service. Today this live "Beta" has been dubbed officially successful, as HighBeam announces the availability of both formerly premium sources such as BusinessWire, Financial Management and Science News for free via the HighBeam Library as well as high-quality sources from the open Web such as American History, CIO, Financial Advisor, Inc. and Wine Enthusiast. HighBeam will also gain free content shortly from the Oxford University Press, including The Oxford Pocket Dictionary of Current English and The Oxford Pocket Thesaurus of Current English, while Oxford will also contribute additional premium content to HighBeam's reference collection. The HighBeam Library will also see new premium contributions from the archives of the Washington Post and Knight Ridder newspapers.

Alexa stats show overall visits to HighBeam to be stabilizing somewhat over the past several weeks so the combination of premium and free content in a consolidated index is certainly finding some appeal among online researchers. This mix of monetization models is most likely to service the needs of online searchers who care far less about how content is gathered and licensed and far more about whether it actually does them any good. Putting free and paid sources of equivalent quality side-by-side is the best way to service these discriminating users who can choose their level of financial engagement accordingly. HighBeam is offering incremental steps towards unified searching of free and premium content, but they are steps headed in the right direction to be sure.

By John Blossom - posted at 8:52 AM
permanent link to this entry        bookmark this entry:  AddThis Social Bookmark Tool
  0 comments (click to view or to add your own) 
Comments:  Post a Comment
 

To top of page To Top of Page

COMMENTARY: INDEX
CONTENTBLOGGER
INDUSTRY EVENTS
CONTENT NATION

Read ShoreLines, our free weekly email newsletter.

Sample issue
Follow us on Twitter
Get headline-only feed
Buzz news comments
RECENT ENTRIES
READ CONTENT NATION

Learn how to thrive and to survive as social media changes our work, our lives and our future.
Buy the book
Read it online
Read our social media blog
WEBLOGS: ARCHIVES
 
 

shorename.gif (1190 bytes)
[HOME] [US] [SERVICES] [COMMENTARY] [RESEARCH] [EVENTS] [PRESS] [CONTACT]
Copyright © 1997-2009 Shore Communications Inc.  All Rights Reserved - Click Here to Read Terms of Use
Corporate Privacy Policy

 

 

 

 

 

 

 

 This page is powered by Blogger. Isn't yours?