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Monday, October 02, 2006
In the wake of a Belgian court's slap against Google's use of copyrighted news European publishers are pondering ways to fight off search engines becoming content destinations in their own right. The World Association of Newspapers is pushing a new system called ACAP to further this fight by requiring search engines to respect their often convoluted licensing schemes automatically. Well, it's about time that they tried this - well, actually it's a couple of years late at least. And therein lies the problem with making ACAP really stick as a solution that will make a commercial difference to mainstream publishers.

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By John Blossom - posted at 5:22 PM
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  2 comments (click to view or to add your own) 
Comments: 
A solution does exist that should fit the needs of both the rightsholder and the rightseeker.
Copyright Clearance Center, a not for profit provider of licensing solutions offers Rightslink.
"Rightslink" is a hosted, web based, point of content solution for publishers with online content. The customized application captures all the publishers unique:
-Types of reuse
-Terms and conditions
-Pricing tables

The e-commerce component facilitates online payment via credit card or invoice.
The online reporting captures valuable end user data that can be further mined for revenue or customer relationship opportunities.
The appliication is flexible and scalable to meet the evolving needs of publsihers and their content consumers.
The link can be applied to new or archived content enhancing the value at both ends of the "long Tail".
 
Thanks for your comment, I agree that services such as CCC's Rightslink would be logical extensions to the ACAP framework.
 
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