Already tired from a year's worth of Web 2.0 buzz John Markoff of The New York Times is spinning out Yet Another Meme - a "yam" known as Web 3.0. In Markoff's eyes the new game in content is to push out concierge-like services that analyze Web content to discern much deeper patterns of meaning and more intuitive results for answer-seekers. It's all pretty true stuff, but it's also stuff that's been under development for a long, long time - and is not likely to provide quick payoffs any time soon. In the meantime publishing-empowered users are organizing content themselves and coming up with some pretty compelling insights of their own.

Click here to read the full News Analysis