WESTPORT, CONNECTICUT, 3 MAY
– Shore Communications Inc. and InfoCommerce Group Inc.
today announced the signing of a corporate affiliation
agreement through which these leading providers of content
industry research, management consulting and industry events
will address the diverse and growing needs of providers,
purchasers and facilitators of content and its enabling
technologies. Through this affiliate agreement ICG and Shore
will cooperate closely to monitor and assess industry trends
and developments and to bring a more comprehensive
understanding of the larger content marketplace to their
clients and subscribers. Where specialized expertise is
required, Shore and ICG consultants and analysts will work as a
single team with clients to address their needs. Shore and ICG
will sell each others’ capabilities and content in a
cooperative and coordinated marketing effort.
“We at Shore are very excited to be working together with
ICG to form a wider and more sophisticated marketing network
that will allow both Shore and ICG to service the needs of
content marketplace professionals more effectively,” said John
Blossom, President of Shore Communications Inc. “Our teams have
highly complementary capabilities and outlooks on how to
maximize content value that will combine to deliver very
powerful insights for the content marketplace.”
“The alliance that we have formed with Shore is an important
component of ICG’s expanding coverage of the content industry,”
added Russell Perkins, CEO and Founder of InfoCommerce Group.
“With the addition of Shore resources to ICG’s efforts our
events and consulting services will be amplified by the efforts
of some of the most insightful and skilled analysts available
today.”
ABOUT SHORE
Shore Communications Inc. is a leading research and advisory
service focusing on organizations that develop, purchase and
use professionally-oriented content and the technologies that
facilitate its use in individual and collaborative
environments. Shore focuses on the complex interplay between
content, technology and people that creates value for
organizations and individuals in today's marketplace. Shore’s
research, commentary, private consulting and confidential
advisory services provide valuable insights into the products,
practices and behaviors that maximize the value of content and
related technologies through all stages of its creation,
organization, marketing, deployment and use.
For more information about Shore Communications Inc., please
contact John Blossom at 203.226.9488,jblossom@shore.com, or
visit http://shore.com/press/
For more information on InfoCommerce Group please contact
Roxanne Christensen at 610-649-1200 x252, rchristensen@infocommercegroup.com,
or visit
http://www.infocommercegroup.com/
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