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Shore Booking + Marketing
Online booking
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Online Booking for Your Website

Making bookings easy for you and your customers

Give your customers the option to book appointments directly through Instagram, Facebook, Google, or your website.

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Shore is rated 4.5 stars out of 5 on Trustpilot
Shore earned an excellent rating in its last test by Trusted
Shore is Made in Germany
Germany is an official Stripe partner

What would you like to learn more about?

Overview Online booking Online calendar Customer management Staff management Marketing Google reviews Down payments

Your Micro-Website with Top Google Ranking

Shore automatically creates a sleek micro-website for you where customers can book around the clock. Hosted, maintained, and optimized for Google. Our experience shows: after just a few days, your site ranks at the top on Google.

Easily integrate the Shore booking widget into your existing website. Your customers stay on your site and still book through the Shore system.

Your customers scroll through Instagram or Facebook, see your post – and book an appointment immediately. No detours, without leaving the Instagram app.

Create individual booking links for each of your services. Perfect for newsletters, WhatsApp messages, or flyers. Your customers land directly at the right offer and book in seconds.

After every booking, Shore automatically sends a confirmation – via email, SMS, or WhatsApp. Your customers feel well taken care of, and you save time on follow-ups.

Automatically assign the right resources with every booking: which staff member, which room, which equipment, or which table. Avoid double bookings.

Be Bookable Online in 5 Minutes

Most customers expect online booking today. Every day you're not bookable online means missed appointments and customers going to your competitors.

With Shore, you create your account and can theoretically be bookable online just 5 minutes later. No IT skills needed, no developer, no waiting time. It doesn't get easier than this.

Booking via Google and Instagram

Google and Instagram are the world's largest marketplaces. Most people search for local service providers or businesses directly on Google Maps or discover them on Instagram. Be present exactly where your customers make their decisions.

Your customers find you there, read reviews – and book their appointment directly without having to leave the app.

Özgürcan Tosun

Shore Advisor
Every Shore customer is unique. That makes our conversations always exciting. I'm looking forward to hearing your story.

Why Shore is the best choice for your business!

Feature

Shore

Other Providers

Made in Germany✔️ Based in Germany, trusted by thousands✖️ Often international providers
Industry Focus✔️ 10+ years expertise for hair salons & beauty✖️ Generic booking software
Support Language✔️ German, Bavarian, English, Spanish... ✖️ Often only English support
Legal Compliance✔️ GoBD, GDPR, KassenSichV, ZUGFeRD - we have it all✖️ Unclear compliance
Commission Model✔️ No commission on your bookings✖️ Up to 35% per new customer
Hidden Fees✔️ No hidden costs✖️ No hidden costs**
Google Visibility✔️ Booking page directly findable on Google✖️ Hidden in marketplace system
Review Management✔️ Customer feedback tools & Google review boost✖️ No active review management
Instagram/Facebook Booking✔️ Direct booking from social media✖️ Cumbersome booking outside the apps
Claims to be "Market Leader"✔️ Definitely✔️ In any case
Brand Name with Risk of Confusion✔️ Looking at you, Reality Shore! ✖️ No relatives in trash TV
   

FAQ

Veronica from shore.com

You can integrate Shore's online booking directly on Facebook, Instagram, and your website. Shore is also directly linked to your Google Business Profile, so appointments can be booked via Google Search or Google Maps as well.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com
David from shore.com

No. With Shore, you don't pay any commission. With your monthly fixed price, everything is covered, and you can receive unlimited bookings at no extra cost.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com
Vladislav from shore.com

Yes. Integrating our "widget" (that's what we call our booking window) is super easy. You can find instructions in our Help Center. Of course, you can also contact one of our product experts who'll be happy to help.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com
Veronica from shore.com

Yes. Shore gives you the ability to analyze your online booking. Through the software, you can see, for example, how many appointments were booked in a specific period, how many customers didn't show up, or which services were booked most frequently.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com

10,000 businesses already trust Shore

Maria Marsic, Heilpraktik und Ästhetik München
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For me, Shore is a huge relief. Otherwise, I'd probably have to hire someone to handle these things. Shore saves me an incredible amount of time.

Boris Gabrovec, Fancy Faces

Shore software saves us so much money and resources! This way we can focus fully on our customers and other business tasks.

Alex, New Hair
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NEW HAIR is individual, authentic, and professional. We looked at many other providers, but with Shore we felt like we shared the same values.

Joram, Myssage
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I think the booking tool is really well made. The best part is how easy it is to set up a new service. It's so simple! You don't have to link 300 different things.