Spa & Wellness

Massage Studio and Spa Software

More Bookings. Fewer No-Shows. Happy Regulars.

Shore is the all-in-one solution for massage studios and day spas: round-the-clock online booking, smart resource management for rooms and therapists, automatic reminders that reduce no-shows by up to 55%.

Our POS System is only available in Germany, Austria and Switzerland
Shore is rated 4.5 stars out of 5 on Trustpilot
Shore earned an excellent rating in its last test by Trusted
Shore is Made in Germany
Germany is an official Stripe partner

Your Calendar Fills Itself

More than half of your guests book in the evening or on weekends when your phone is off. With Shore, you never miss a single inquiry: Your guests book online through your website, Google, Instagram, or Facebook.

You pay rent for your space 24/7, so why shouldn't customers be able to book 24/7? Extra tip: Shore bookings also make great gifts!

Up to 55% Fewer No-Shows

Missed appointments cost you real money. Shore automatically sends reminders via email, SMS, or WhatsApp – exactly when your guests need them. The result: Up to 55% fewer missed appointments.

Want more security? Have customers pay a deposit when booking. In our experience, this reduces the no-show rate to almost 0%!

Keep Track of Your Capacity

Switch between daily and weekly views and see all your team's appointments at a glance. Every online booking automatically lands in the right slot – with all the details, the treatment, and the booked room.

Multiple treatment rooms, different therapists with various specializations, and maybe even specialized equipment? Shore coordinates everything automatically.

With every booking, Shore saves all information from names to personal preferences. You can add custom fields – for massage pressure, preferred oils, or notes. Your guests feel they're in good hands with you.

Regular guests are your most valuable asset. Shore helps you keep them: Set up automatic campaigns, send vouchers and birthday offers or event promotions. Via email, SMS, or WhatsApp.

Let customers pay a deposit when booking via card, PayPal, or Google/Apple Pay. This reduces your no-show rate to nearly 0%. You can also create beautiful gift vouchers to give away.

You're a massage therapist or wellness professional, not an IT expert. Shore is designed so anyone can start right away. No complicated menus, no hidden features. Everything is exactly where you expect it.

Why Shore? We help you save time, make your business more successful and keep your customers happier.

1

Reduce no‑shows by more than 50%

See if Shore is worth it for you!

Talk to real people, not bots

Γ–zgΓΌrcan Tosun

Shore Advisor
Every Shore customer is unique. That makes our conversations always exciting. I'm looking forward to hearing your story.

You want to get to know Shore? Schedule a free consultation.

Why Shore is the best choice for your business!

Feature

Shore

Other Providers

Made in Germanyβœ”οΈ Based in Germany, trusted by thousandsβœ–οΈ Often international providers
Industry Focusβœ”οΈ 10+ years expertise for hair salons & beautyβœ–οΈ Generic booking software
Support Languageβœ”οΈ German, Bavarian, English, Spanish...Β βœ–οΈ Often only English support
Legal Complianceβœ”οΈ GoBD, GDPR, KassenSichV, ZUGFeRD - we have it allβœ–οΈ Unclear compliance
Commission Modelβœ”οΈ No commission on your bookingsβœ–οΈ Up to 35% per new customer
Hidden Feesβœ”οΈ No hidden costsβœ–οΈ No hidden costs**
Google Visibilityβœ”οΈ Booking page directly findable on Googleβœ–οΈ Hidden in marketplace system
Review Managementβœ”οΈ Customer feedback tools & Google review boostβœ–οΈ No active review management
Instagram/Facebook Bookingβœ”οΈ Direct booking from social mediaβœ–οΈ Cumbersome booking outside the apps
Claims to be "Market Leader"βœ”οΈ Definitelyβœ”οΈ In any case
Brand Name with Risk of Confusionβœ”οΈ Looking at you, Reality Shore!Β βœ–οΈ No relatives in trash TV
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FAQ

David from shore.com

No. Shore runs directly online through your internet browser (Firefox, Google Chrome, Microsoft Edge, Safari, etc.). This has many key advantages compared to locally installed software:

  1. Shore requires next to no storage space.
  2. You can use Shore from all devices (including mobile devices).
  3. Your data is secured on our servers under the highest security standards and cannot be lost.
  4. The software is always up to date and doesn't need to be manually updated by you.
  5. Our experts can help you directly in your account if you have questions or problems.

Everything runs securely and reliably through the cloud with us.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com
Vladislav from shore.com

Yes. Shore also works on mobile devices. Here you additionally have the choice of using Shore through your mobile browser or our app.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com
David from shore.com

No. Shore is very intuitive and you can set it up yourself in just a few minutes without special expertise. If you want to play it safe, our experts are available at any time and happy to help. If you can export your customer data from your current software, we'll upload it to your Shore account together with you.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com
David from shore.com

Yes. All our servers are ISO-certified and located exclusively in Germany. Your data is protected from unauthorized access through SSL encryption. All our data exchange complies with GDPR requirements. We can only view the data we're authorized to view.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com
Γ–zgΓΌrcan from shore.com

Yes. To use our Instagram, Facebook, or Google booking, you don't necessarily need a website. The booking runs through a page that's "hosted" with us. That's your own little website with us. With this page, we can activate booking on Instagram, Facebook, and Google in your profiles.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com
David from shore.com

No. With Shore there are no hidden costs. Your monthly fixed price covers everything and you can receive as many bookings as you want.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com
Γ–zgΓΌrcan from shore.com

Yes, Shore is specifically designed for wellness and spa businesses with multiple resources. The system automatically coordinates the availability of treatment rooms, therapists, and specialized equipment (e.g., massage tables, saunas). With every booking – whether online or on-site – it's automatically checked which therapist is qualified for which treatment and which rooms are available. This way you avoid double bookings and always keep track of your entire capacity in the daily or weekly view.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com
David from shore.com

Yes. With the Shore POS you can sell products directly on the iPad – each sale is automatically deducted from inventory. You see in real time what's still in stock and what needs to be reordered soon. You can set reorder points and get automatically notified before your bestsellers run out. Additionally, you can promote products specifically through newsletters and marketing campaigns – for example, after a treatment: "The oil we used today is also available to take home." This way you generate additional revenue streams alongside your service business.

Could I help you?
I'm glad I could help you.
Sorry, you can reach us at:
+49 8941207107 or inbound@shore.com

10,000 businesses already trust Shore

Maria Marsic, Heilpraktik und Γ„sthetik MΓΌnchen

For me, Shore is a huge relief. Otherwise, I'd probably have to hire someone to handle these things. Shore saves me an incredible amount of time.

Boris Gabrovec, Fancy Faces

Shore software saves us so much money and resources! This way we can focus fully on our customers and other business tasks.

Alex, New Hair

NEW HAIR is individual, authentic, and professional. We looked at many other providers, but with Shore we felt like we shared the same values.

Joram, Myssage

I think the booking tool is really well made. The best part is how easy it is to set up a new service. It's so simple! You don't have to link 300 different things.