All plans are free for 15 days

Monthly payment Annual payment


Appointment and customer management

$39 $29 / month billed annually
Start your free trial
  • Online booking on your website
  • Online booking via Facebook
  • Online booking via Google
  • New Bookings via Instagram*
  • Online calendar
  • Customer database
  • Email reminders
  • Customer feedback
  • Mobile app for iOS and Android
  • Google Calendar sync
  • Business Insights
  • Individual support and hotline
  • Square POS integration

  Up to 5 employees

*One-time setup fee of $50. A free trial is not available for this service.



More marketing and service features

$59 $49 / month billed annually
Free live demo
  • Basic Plan +
  • Email newsletters
  • Automated emails
  • Unlimited text/SMS message reminders
  • 2.500 text newsletters
  • Birthday reminder
  • Google ads management
  • Shift planner
  • Messenger

  Unlimited employees


For companies with 3 or more locations

Contact us, we'll be happy to prepare a customized offer for you
Contact us
  • Together we'll find the right solution for your business. Benefit from Shore's convenient online booking solution and many other features for professional marketing, as well as customer and employee management.


Compare plans



Local Listing

$35 $25 / month

Reach more people by publishing your company details in key online directories

Learn more  

Professional Website*

$149 $125 / month

Your own website, including design, updates and hosting

Learn more  

Individual Web App*

$99 $89 / month

Get your own, customized app and be even closer to your customers

Learn more  


$49 $39 / month

Build your own online shop and benefit from a new sales channel for your products

Learn more  

* We'll be happy to take care of the setup for you (a service fee may apply).

Do you have more than 3 locations? Contact us

Try Shore for Free!

Sign up now and start building your digital future!

The trial will end automatically. No costs, no strings attached.

Book a demo with our product expert!

I'd love to show you all the cool features of shore and answer any questions in a short web demo.


Do you spend too much time on the phone and with annoying paperwork?

We'll help you focus on what really matters: making your customers happy.

Reduce no-shows

Send automated email and text message reminders to your customers and reduce the number of no-shows by more than 50%.

Gain new customers

Jump to the top of Google’s listings when potential customers search for you.

Save time

Save up to 8 hours each week through effective customer management and improved organization.

Increase customer bookings

52% of all appointments are booked outside opening hours. Leverage this for your business success and offer 24/7 online booking.

Boost your online presence

Reach more potential customers by publishing your company data, opening hours and services in many important online directories.

Improve customer retention

Effortlessly create effective newsletters to communicate promotions or to win back customers with customized special offers.

Compare our plans



Up to 5 employees Unlimited employees
Online booking on your website Online appointment scheduling 24/7 – intuitive and mobile-optimized tick_run tick_run
Online booking via Facebook Link your booking function with your Facebook profile tick_run tick_run
Reserve with Google Online booking via Google Search and Google Maps (if business meets requirements) tick_run tick_run
Bookings via Instagram Get online bookings through your Instagram company profile tick_run tick_run
Customer database Detailed customer profiles to keep track of things like personal preferences, payments and favorite services tick_run tick_run
Online calendar Intuitive appointment management, automatic synchronization of online bookings, different day and week views tick_run tick_run
Email reminders Automated appointment reminders with customizable text and scheduling option tick_run tick_run
Customer feedback Automated feedback requests and possibility to show feedback on your booking page tick_run tick_run
Insights Keep track of key performance metrics to meaure your business success tick_run tick_run
Mobile app for iOS & Android Access appointment and customer information wherever you are tick_run tick_run
Individual support and hotline Phone support and integrated chat to ask questions conveniently from within the software tick_run tick_run
Square POS integration Connect Shore with Square’s POS solution and handle customer payments directly in your calendar tick_run tick_run
Push & email notifications Automatic notifications about new appointment requests or messages from your customers tick_run tick_run
Customer groups Create customer groups (e.g. new customers or regulars) to ensure targeted communication with your customers tick_run tick_run
Resource management Make tables, rooms or rentals (e.g. a photo studio, bowling lanes or tennis courts) available for online booking tick_run tick_run
Staff login Individual user accounts for each employee, flexible permissions management tick_run tick_run
To-do list View your pending tasks and to-dos directly in your Shore Dashboard tick_run tick_run
Google Calendar sync Have the appointments in your Google calendar show up in Shore tick_run tick_run
Email newsletters Send out newsletters in three simple steps and create targeted campaigns choosing specific customer groups as recipients tick_run
Automated emails Surprise your customers on their birthday or reach out to people who haven't booked in a while tick_run
Birthday reminder Keep track of upcoming customer birthdays tick_run
Unlimited text message reminders Customizable text and scheduling option tick_run
2.500 text/SMS newsletters Send out personalized newsletters via SMS to effectively communicate offers and promotions tick_run
2.500 text newsletters Send out personalized newsletters via SMS to effectively communicate offers and promotions tick_run
Google ads management Create your own ads on Google, specifying your precise target group and location tick_run
Shift planner Easily manage work schedules, vacation and other absences in your team tick_run
Messenger Contact customers and employees directly from within the software tick_run
$39 $29 / month
$59 $49 / month
Free 15-day trial Book free live demo

See why other customers love working with Shore

Thousands of businesses, including hairdressers, beauty salons, doctors, coaches, auto repair shops
and restaurants are already using Shore to simplify their day-to-day work.

No One Famous London


No One Famous London

Find out how Michael Wood and his team at No One Famous faced the challenges of building and growing their taylor business in London with Shore's digital solutions.

William Collier Design


William Collier Design

With Shore, William and Judi have a clear overview of all their client data and can coordinate appointments easily and flexibly. Read on to find out what William Collier Design achieved with the Shore Software.

Sporthaus Schuster


Sporthaus Schuster

If you ask the people at Munich’s Sporthaus Schuster, the best thing about Shore is all the time it frees up for them, allowing them to put customer service front and center. They’ve been able to automate parts of their e-commerce processes, increasing their efficiency, reducing waiting times, and ultimately boosting their customer satisfaction.

Customers who already trust us

Udo Walz
Mister Spex
Cove & Co

Frequently asked questions

What costs are associated with Shore?

Shore is available as a subscription-based service for a fair monthly fee. You just need a web-enabled end device to use it. This means that you won’t have to deal with high acquisition costs. Software updates are included in your subscription fee and installed automatically.

Is there a minimum contract term?

The minimum contract term is 12 months. However, if you are not satisfied with Shore, feel free to get in touch so we can find a solution together. Should we be unable to convince you of the benefits of our software, you can cancel your subscription with a notice period of one month prior to the end of the respective contract term by sending an email to

How can I familiarize myself with the software?

Our experts will show you the most important features of Shore in a non-binding, 20-30 minute online demo. You will have the opportunity to experience Shore live in action, and to ask any questions you may have.

What requirements need to be fulfilled to be able to use Shore?

Using Shore is simple and intuitive. You don’t need any IT know-how and nothing but a web-enabled end device. After registering on our website, you can immediately use all the software features you've chosen.

What support do I get to help me set up my account?

Our customer support will provide you with all the help you need during the initial registration and setup of the software. We can also assist with importing data from other systems. In a personal call, you will be given a step-by-step tour of the entire software.

Who can I contact if I have any questions or problems?

Customer service is very important to us at Shore. You will not be directed to an anonymous call center, but directly connected to our experts in our office. You can find our contact details in the footer of this website.