Whether through Instagram, Google, Facebook, or your website—your customers can book directly anywhere. Shore automatically creates a mini-website that ranks well on Google. Send appointment confirmations and reminders via WhatsApp, email, or SMS.
See instantly who's working when, which staff member has which appointments, and where there are still gaps. Schedule shifts, manage vacations and absences. Different user roles ensure everyone only sees what they need to.
With every booking, Shore records all important customer data. You see the complete history, all notes, all preferences. Add custom fields for allergies or special requests, and upload data and images.
Send campaigns via email or WhatsApp in minutes. Reach specific customer segments exactly how you want. Send automatic birthday wishes or follow-up appointment reminders, for example.
Let customers pay when booking via card, Google Pay, Apple Pay, or PayPal. You decide whether and how much should be paid upfront. And if something goes wrong: refunding in just a few clicks.
Shore automatically asks your customers for feedback. Positive reviews are forwarded to Google, negative ones stay internal. You decide which reviews appear on your booking page.
Check tomorrow's calendar from your couch in the evening. Review overnight bookings on the morning bus, and keep your tablet or phone handy on the floor to check customer profiles. Shore is always by your side.
Shore gives you countless customization option. The software adapts to your business, not the other way around! Personalize your appointment confirmations, set up workflows, and manage your pricing from any device.
See if Shore is worth it for you!
You want to get to know Shore? Schedule a free consultation.
Feature | Shore | Other Providers |
|---|---|---|
| Made in Germany | ✔️ German engineering, trusted by thousands | ✖️ Often no clear data location |
| Industry Focus | ✔️ 10+ years expertise for hair salons & beauty | ✖️ Generic booking software |
| Support Language | ✔️ English, with occasional German precision | ✖️ Often offshore support centers |
| Legal Compliance | ✔️ GDPR compliant, European data protection standards | ✖️ Unclear compliance |
| Commission Model | ✔️ No commission on your bookings | ✖️ Up to 35% per new customer |
| Hidden Fees | ✔️ No hidden costs | ✖️ No hidden costs** |
| Google Visibility | ✔️ Booking page directly findable on Google | ✖️ Hidden in marketplace system |
| Review Management | ✔️ Customer feedback tools & Google review boost | ✖️ No active review management |
| Instagram/Facebook Booking | ✔️ Direct booking from social media | ✖️ Cumbersome booking outside the apps |
| Claims to be "Market Leader" | ✔️ Definitely | ✔️ In any case |
| Brand Name with Risk of Confusion | ✔️ Looking at you, Reality Shore! | ✖️ No relatives in trash TV |
Theoretically, you can be bookable online in 5 minutes. Create an account, add your services, set your hours - done. No IT skills needed, no developer, no waiting. Shore automatically creates a micro-website for you that goes live immediately.
No, you don't. Shore automatically creates a professional booking page for you—hosted, maintained, and optimized for Google. But of course, you can also embed the booking widget into your existing website if you already have one.
Shore offers different packages depending on what you need. You can start with a free trial and test the system with no commitment. After that, you decide which package fits your business best. All prices are transparent on our pricing page with no hidden costs, no surprises. If you have questions, our team is happy to help.
Shore automatically sends appointment reminders via email, SMS, or WhatsApp—however you set it up. That already significantly reduces no-shows. Even more effective: you can require deposits for certain services. Customers pay directly when booking via card, Google Pay, Apple Pay, or PayPal. Those who pay a deposit usually show up. You decide individually per service whether and how much deposit you require.
You can easily import your existing customer data into Shore - with just a few clicks. All data is then stored encrypted and GDPR-compliant in our cloud. No more stacks of paper, no local hard drive that can break. And if you ever want to leave Shore: You export all data with one click. No vendor lock-in, full control over your data.
Download the Shore app for free from the Apple App Store—for both your iPad and iPhone. After downloading, just log in with your Shore account and you're ready to go. The app works seamlessly with the web app you can use in your browser at shore.com. So you have your calendar everywhere: on the iPad in the salon, on the laptop in the office, or on your smartphone on the go. All devices sync automatically in real time.
For me, Shore is a huge relief. Otherwise, I'd probably have to hire someone to handle these things. Shore saves me an incredible amount of time.
Shore software saves us so much money and resources! This way we can focus fully on our customers and other business tasks.
NEW HAIR is individual, authentic, and professional. We looked at many other providers, but with Shore we felt like we shared the same values.
I think the booking tool is really well made. The best part is how easy it is to set up a new service. It's so simple! You don't have to link 300 different things.
